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The Prof G Pod with Scott Galloway · March 19, 2026 · 23m

Is AI Killing Advertising? & Scott's Best Financial Decision

Scott Galloway (Q&A)

AI's impact on the advertising industry: it's not killing advertising, it's killing bad advertising — the commodity creative that agencies used to charge premium rates for. Good advertising (brand storytelling, emotional resonance) gets more valuable. Plus Galloway reveals his best financial decision (buying property in Manhattan in the early 2000s).

Highlights

AI kills bad advertising, increases premium on good advertising
AI automates commodity creative — the generic campaigns agencies charged premium rates for. But brand storytelling and emotional resonance get more valuable as everything else gets cheaper.

Misc

AI kills commodity creative, increases premium on brand storytelling
Galloway's best financial decision: Manhattan real estate, early 2000s