Entrepreneur

Nick Kokonas

Co-founder of The Alinea Group and the reservation platform Tock. Applied behavioral economics to the restaurant industry.

Known For

Alinea GroupTock

Canon

Environment Shapes Behavior More Than Willpower

Temptation Bundling

Episodes

#830Nick Kokonas and Richard Thaler, Nobel Prize Laureate — Realistic Economics, Avoiding The Winner's Curse, Using Temptation Bundling, and Going Against the EstablishmentOct 9, 2025