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Acquired · September 18, 2023 · 210m

NVIDIA

The full story of NVIDIA from Jensen Huang founding it in 1993 at a Denny's to becoming the most important company in the AI revolution. How a gaming GPU company bet everything on CUDA and parallel computing, creating the platform that AI was eventually built on.

Canon

NVIDIA invested billions in CUDA starting in 2006 when nobody wanted it. By creating a free parallel computing platform, Jensen reshaped the computing environment so that when AI arrived, NVIDIA GPUs were the only viable option. Environment design at civilizational scale.
NVIDIA got lucky that deep learning happened. But they got lucky because they had spent 15 years building the platform that deep learning needed. Jim Collins's return-on-luck: the luck is the same for everyone, what differs is the preparation.