Akimbo: A Podcast from Seth Godin
Hosted by Seth Godin
Culture, marketing, and how to make a difference.
35 episodes processed
Episodes
Plus, stop stealing dreams. Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
Getting smart about the stories we tell ourselves Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher.
Who owns that? Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
Where do we find resilience? Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
And hope for tomorrow Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
Don't get fooled Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
What is pushing you where? Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
Understanding meetings culture Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
Which came first? Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
Magnifying differences and creating distrust Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
We can have both, but we should be clear about what's what Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher.
Seth and Leneita talk about donors, the smallest viable audience and status (and the reefs) Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher.
Seth and Andre talk about scale and impact (and chocolate) Find out more about the new book, THIS IS STRATEGY: Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher.
The Udemy Course on Strategy Find out more about the book and the Udemy course at Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher.
The Udemy Course on Strategy Find out more about This Is Strategy at And here's a link to the Udemy course. Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher.
Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
SPECIAL FIRST LOOK PREVIEW THIS IS STRATEGY comes out October 22nd. Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher.
The perils of predicting the future Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
Creativity and self doubt Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
Isn’t an economy Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
What, exactly, does "win at all costs" mean? Find out more about This Is Strategy, a new book by Seth Godin. Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher.
Smile, you’re being watched Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
Can you hack it? Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
Stories change the world. Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
Riddle me this... Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 20 books and a long-time entrepreneur, freelancer and teacher. You can find out more about Seth by reading his daily blog at seths.blog and about the podcast at akimbo.link.
Godin explores the role of fear in creative work. Fear is not the enemy — it is a signal that you're doing something important. The goal is not to eliminate fear but to dance with it.
Godin challenges the false choice between quality and quantity. The path to quality IS quantity — you can't get good at anything without producing a lot of mediocre work first.
Godin applies game theory to climate change. Why the climate crisis is a coordination problem that cannot be solved by individual action alone — but why individual action is still necessary to change the game.
Godin summarizes the core thesis of his book: marketing is not advertising, manipulation, or interruption. Marketing is the act of making change happen by creating products and services for people who want them.
Godin describes the transition from the industrial economy (making stuff) to the connection economy (connecting people). Value creation has shifted from manufacturing products to facilitating relationships.
Godin explores why the status quo and mass market conspire to keep us from having nice things. The 'regular kind' is the default option that nobody loves but nobody complains about — and it crowds out everything better.
Godin's counterintuitive argument: instead of trying to reach everyone, find the smallest group of people you can serve so well that they can't help telling others. Mass marketing is dead; minimum viable audiences are the future.
Godin redefines emotional labor: not the exhausting performance of fake emotions but the generous act of doing work that requires emotional engagement — teaching, leading, caring, creating.
Godin explains why sunk costs — money, time, or effort already spent — should be irrelevant to future decisions but dominate our thinking. The inability to ignore sunk costs keeps people in bad jobs, bad relationships, and bad investments.
Godin's first episode explores permission marketing in the age of social media. Why building your own platform (a blog) creates durable connection while social media platforms rent you an audience they can revoke at any time.